Chennai-based Zarget, a SaaS platform that provides analytics and insights on increasing conversions and transactions, has launched RespectStartups – a platform where startups and large companies unite to offer budding startups assistance in different forms like free trials for products, access to services, and office space, among others.
Zarget has planned an outreach programme to enable more entrepreneurs and companies to sign up on the platform that goes live on Thursday. The platform will also be launched in the US next week.
RespectStartups’s aim is to help early-stage startups that often struggle with funds to buy licensed software products. “When we started Zarget, we went through a phase where we required a lot of software tools to build our product. It’s difficult to spend too much money on buying licensed products when you are starting a bootstrapped company,” said Arvind Parthiban, cofounder of Zarget.
He further added, “Zarget fortunately bagged an early funding under a year of its incorporation, making things easier for them in terms of spending on products. However, to build a solid ecosystem there was a need for a community to help startups in need.”
Within a year of inception, Zarget had added large VC firms to its name, including Sequoia Capital, Accel Partners and Matrix Partners India. That is when Zarget planned to launch this platform to give back to the community. With a team of six people, Zarget plans to manage the RepectStartups platform until it gains momentum and picks up on its own.
The platform will allow companies to list their offerings to the startup community and will also allow the early-stage startups to post requests on it.
“We heard about the RepectStartups community even before its inception and availed an attractive offer. It is a much-needed initiative and will revolutionize the startup world,” said Karthi Mariappan, CEO, Lyceum Technologies.